BACK THE PAC UP

The Ultimate Advocacy Challenge!

Introducing “Back the PAC Up” — the reimagined brokerage showdown, formerly known as the RPAC Cup!

This friendly yet fierce competition gives brokerages a fun way to go head-to-head while making a meaningful impact. By supporting the REALTORS® Political Action Committee (RPAC), you’re not just boosting your team spirit — you’re helping drive the advocacy efforts that shape policies and protect homeownership across our communities.

Brokerages compete in three divisions — small, medium, and large. “Points,” are awarded based on a number of criteria including amount contributed, participation percentage, call for action involvement, community service and education efforts.

Quarterly updates will reveal “Who’s Leading the PAC,” so keep an eye out for those leaderboard announcements! At the start of the following year, trophy winners from each division will be officially crowned.

But remember — when RPAC thrives, we all win.

How to Earn Points: 

  • Invest money in RPAC 

    Contribute at least $15 to become an RPAC participant. The percentage of participants as well as amount contributed are huge factors in this competition. The brokerage with the highest dollar amount raised will win the event of a tie!

  • Host an RPAC Speaker at a brokerage meeting 

    Invite an RPAC representative to educate about RPAC’s mission and impact on the industry.

  • Participate in Calls for Action

    This covers any Calls for Action issued by the National Association of REALTORS®, Michigan Realtors® or the Greater Lansing Association of REALTORS®. 

  • Complete a broker

    age community service event and promote it online! 

    69% of REALTORS® volunteer monthly. When your brokerage does a project, talk about it by using the hashtags #realtorsaregoodneighbors and tag the Greater Lansing Association of REALTORS®. (once per quarter)